The prize is €50,000 plus the chance to show your graduation collection at Fashion Week Stockholm in January 2015. The winner will also get to develop key pieces from their collection to be sold in selected H&M stores. Who can sign up? 2014 BA and MA graduates (or equivalent to that) from participating colleges with collections based on garments.
We also let the people choose their own favourite from the eight finalists in People’s Prize, where the most voted designer gets an internship at a renowned fashion studio.